All case studies

Goodzy

Consumer services

Goodzy is Dahab’s delivery and errands app: food, groceries, pharmacy, everything. The website has one job, getting people to download the app, and a second one, being found when tourists and residents search for delivery in Dahab.

Visit goodzycompany.com
goodzycompany.com
Goodzy homepage, desktop, full page
Goodzy homepage, mobile, full page
Audience
Residents and visitors in Dahab
Goal
App downloads
Homepage
8 sections
Primary action
Download Now

Inside the design.

Seven decisions that shape how Goodzy works, shown on the live site itself.

First screen

Say what it is, show the app, give the stores.

“Everything You Need, Delivered in Dahab” names the service and the place in six words. The phone with the real app sits beside it, the store badges sit under the copy, and four real numbers (customers, orders, rating, partners) close the screen.

Headline
Baloo Thambi 2, 75px
Proof
4 numbers, first screen
Stores
App Store and Google Play

Navigation

A header that is mostly a download button.

Four links and one aqua Download Now pill. The header is sticky and slightly translucent, so the download button follows visitors down the page without covering it.

Height
89px, 77px on phones
Behaviour
Sticky, 88% white
Action
Download Now, always visible

Typography

The app’s fonts, on the website.

Headlines use Baloo Thambi 2 and body uses All Round Gothic, the exact pair inside the Goodzy app. Someone who downloads after reading the site lands somewhere that already feels familiar.

Headlines
Baloo Thambi 2
Body
All Round Gothic, 17px
Source
Matched to the app

Color

Light and friendly, with aqua as the signal.

Soft mist and white surfaces keep it fresh and approachable. Goodzy aqua (#06A6C8, taken from the app’s own theme) covers about 3% of the page: buttons, highlights and the hero gradient.

Mist47%White31%Aqua tint19%Goodzy aqua3%
Light surfaces
97%
Aqua
3% of the page
Brand match
Exact app color

Page structure

What it is, why it exists, what it does, how it works.

One app for everything, born in Dahab for the people there, the app itself, the services, four steps to your first order, the blog for search, and a final download push. It reads like an onboarding flow.

Sections
8

Calls to action

Every button leads to the app or explains it.

Download Now, Download the App, Explore in App, and for the undecided, Watch Goodzy in Dahab. Even the secondary actions point toward the app, so no path through the page is a dead end.

Primary
Download Now
Shape
Full pill
Paths to the app
4 labels

Mobile

Big type, store badges within reach.

On a phone the headline fills the width, the app store badges sit right under the copy, and every tappable element on the first screens is at least 40px tall.

Small tap targets
0
Menu target
44 × 44px
Header
Sticky, 77px
goodzycompany.com
Goodzy homepage, full page
Goodzy homepage on a phone
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